Artwork Guidelines

  • VECTOR ARTWORK
    • Convert type to curves or specify typestyle.
    • Convert outlines or strokes to a shape or path— ensures proper thickness of design during conversion.
    • Designate Pantone equivalent for all spot colors.
      • Gradients or transparencies may be reproduced in 4-color process.
    • Artwork should be at size & laid out containing shape indicating the final panel or sign size & placement.
  • RASTER (4-COLOR PROCESS) ARTWORK
    • Images must be 150 resolution DPI or higher at print size.
      • Resolution cannot be increased if working with lower resolution image to start.
    • Digitally created process images should be CYMK format.
      • Note any color change in the image when converting from RGB to CMYK and adjust colors as needed.
    • Need copies of all original supporting files used to create an image.
      • When sending Photoshop images do NOT flatten or merge layers.
    • Spot colors should be used in addition to the process image when color is critical such as company logos, text or borders. Large coverage backgrounds may also require a spot color.
  • NON-DIGITAL ARTWORK
    • Any non-digital artwork needs to be supplied in largest format possible for scanning and recreating.
  • MISCELLANEOUS
    • All artwork with colors to edge of finished product need bleed.
      • 1” on banners
      • 1/4” on all other products
    • Artwork should not include additional printer marks aside from crop marks.
  • ACCEPTED FILE FORMATS
    • EPS, PDF, JPG,PSD, TIFF
    • All files must be at size, in Windows format, and at 150 DPI.
    • Print image of file to go with work order.
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